With the majority of web traffic happening on mobile phones, not having a mobile friendly website is costing you potential missed LASIK patients.
A recent report from Hitwise states that in the US mobile search is roughly 58 percent of overall search query volume. Furthermore, Google says 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead.
Plain and simple, if your website isn’t mobile optimized, then prospective patients WILL leave and go elsewhere. Our attention spans are getting shorter, so we want to make sure our website experience is as enjoyable as possible.
Do an audit on your website via a smartphone or tablet and ask yourself the question “Is this mobile friendly”. If not, it may be time for a site re-design if you want to win in today’s digital world!